Last year we produced two videos for CORE Strong Fitness as a media package with them. Mark Campbell, owner of the TRX Based company, had a very specific vision for how he wanted the video to look and feel, and we worked closely with him to deliver on that vision. We shot at his downtown location as well as covering some b-roll in Lee’s Summit delving more into who Mark is as a person.
Each of the two videos, a 2 minute and 30 second version, have very distinct purposes.
The 30 second video grabs attention and is perfect for running ads with on social media, the internet, or even television. It brings the energy and wow factor that makes people go, “I want to do that!” It’s the hook that will drive people to click on a link to go to a signup page or visit your website or grab the phone to learn more.
The 2 minute video really serves those who have made a first step in curiosity. They’ve committed to wanting to understand what CORE Strong Fitness is all about. Mark utilizes this video primarily on the home page of his website to help people understand deeper who he is and what the values of and experience at CORE Strong Fitness is all about. While both videos feature testimonials, this video is heavier on them to really drive home how many different types of people all connect and love CORE Strong Fitness and TRX.
This is a very effective advertising model that Focused Story Films utilizes with our commercial video clients.
THANK YOU FOR TAKING THE TIME TO READ ABOUT HOW VIDEO CAN BENEFIT YOUR BUSINESS. IF YOU’RE INTERESTED IN INVESTING IN VIDEO FOR YOUR BUSINESS PLEASE CONTACT FOCUSED STORY FILMS FOR A CONSULTATION! WE WOULD LOVE TO HAVE A CONVERSATION ABOUT HOW WE CAN HELP YOU ELEVATE YOUR BUSINESS.
Focused Story Films has been in video production for over a decade, and has a passion for creating emotionally engaging promotional videos that connect audiences with their brands. We offer a clean timeless look that will inspire confidence in your clients. Our goal is your success. We care about the businesses we work with, and it’s important to us to deliver the quality and professionalism that you deserve. We take a limited number of commercial video projects at a time to ensure each one gets the time and quality it deserves.
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Focused Story Films
Kansas City Commercial Video
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[A little more about Focused Story Films…]
Focused Story Films is a Kansas City Production Company based in Overland Park that is dedicated to delivering not only high quality commercial videos, but also a great experience for our clients. It’s vital for businesses to find a videographer who can not only produce quality content but produce the kind of content your clients will engage with.